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Salesforce Media Cloud Accredited Professional Sample Questions (Q17-Q22):

NEW QUESTION # 17
A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

Answer: A

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Product Designer in Media Cloud allows modeling complex advertising products efficiently by associating them with Ad Space Specifications, ensuring correct mapping to ad inventory. This approach streamlines product configuration for sales users. Creating custom objects or relying solely on Product page layouts is less efficient and lacks native support for media-specific attributes.
Reference:
Media Cloud Product Designer Guide
Advertising Product Modeling Best Practices
https://help.salesforce.com/s/articleView?id=sf.media_cloud_product_designer.htm&type=5


NEW QUESTION # 18
Without custom development, with which Ad Serving Platform does Media Cloud integrate?

Answer: B

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Cloud offers out-of-the-box integration with Google Ad Manager (GAM) for ad serving, enabling booking, delivery tracking, and reporting. Other platforms like Facebook Ads Manager or Inventory require custom development or third-party connectors.
Reference:
Media Cloud Ad Server Integrations
https://help.salesforce.com/s/articleView?id=sf.media_cloud_ad_server_integration.htm&type=5


NEW QUESTION # 19
Which two objects in the Media Cloud data model hold specific Ad Sales information within the Advertising Sales Management (ASM) application?
Choose 2 answers

Answer: B,D

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Plan Placement holds detailed ad sales planning data, and Contract Line Item captures sales contract specifics in ASM. Quote is a standard sales object, but Media Cloud extends sales data primarily into placement and contract line item objects. Ad Creative Size Type relates to creative attributes but is less focused on sales information.
Reference:
Media Cloud ASM Data Model
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_objects.htm&type=5


NEW QUESTION # 20
Which permission set license should a Consultant consider using when planning to allow for internal users to leverage Sales Management features such as "360° view of the Customer and Sales cycle", "Visualizations of key relationships including Agencies and Contacts," and "Digital contract lifecycle management?"

Answer: C

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The Advertising Sales Management Permission Set License (PSL) is designed for internal users who require full access to Media Cloud sales features, including customer views, relationship visualizations, and contract management. OmniStudio Admin and other PSLs focus on different Salesforce clouds or administrative functions.
Reference:
Media Cloud Permission Set Licenses Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_psl.htm&type=5


NEW QUESTION # 21
Which set of components are delivered as part of the managed package?

Answer: A

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The managed package includes OmniScript Definitions, CPQ APIs, Apex Classes, and Lightning Web Components as core functional components to deliver Media Cloud features. Other sets list supporting components but not the full package essentials.
Reference:
Media Cloud Package Contents
https://help.salesforce.com/s/articleView?id=sf.media_cloud_package_contents.htm&type=5


NEW QUESTION # 22
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